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$175 Million Peanuts; Those Are Some Expensive Nuts

April 28th 2010 12:35


So E.W. Scripps Co., the former holder of the licensing rights for the Peanuts gang, has sold out for $175 million. They have handed over the rights to Iconix Brand Group, who is also known for the brand Joe Boxer. Can you blame them? I'd do a lot more than that for $175 million, including, but not limited to, doing the dishes from time to time. You hear that, oh roommate? Better start saving.


The Schultz family will still hold 20% of ownership, and will have to pay that percentage of the sale price.
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2 Comments. [ Add A Comment ]

Comment by Mr Nice Guy

April 29th 2010 02:36

Comment by Anonymous

May 3rd 2010 06:41
I worked for EW Scripts/United Media when I lived in NYC. We had the licensing/syndication rights up until Mr. Schulz passed away. I believe we still held he Licensing but since future comics ceased with his death - they decided to rerun the classic comics.

It will be interesting to see what this new company does with the Licensing rights. I'm actually shocked that United Media gave it up, that was the one property that kept us in the "green".


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